Multikino S.A. was incorporated in February 1996. In July 1998 Multikino opened Poland's first multiplex cinema in the city of Poznan. Multikino is owned 86% by the ITI Group and 14% by APP Slask.
Multikino currently operates 189 screens in 21 locations across Poland, 16 of which trade under the brand Multikino and 5 under the Silver Screen brand as a result of an acquisition of the operations of Apollo Silver Screen World Cinema in Poland in February 2008.
Multikino currently operates 189 screens in 21 locations across Poland, 16 of which trade under the brand Multikino and 5 under the Silver Screen brand as a result of an acquisition of the operations of Apollo Silver Screen World Cinema in Poland in February 2008.
Since its launch Multikino has been the undisputed leader in bringing attractive and innovative ideas, including non film based events to its venues. All Multikino cinemas provide a broad entertainment offer including top movies, film premiers with celebrities' participation as well as other events such as film marathons, concerts, sport transmissions and cabarets. Among the most popular events regularly organized by Multikino, which in recent years attracted thousands of viewers, are the annual "Noc Reklamozercow" ("Commercial-eaters Night") - Poland's major event dedicated to the world of commercials; "Kino na obcasach" ("High heels cinema") - a weekly special performance for a female audience combining a film screening with either a care and beauty product presentation or a discussion on health and lifestyle, or even a sweets or wine degustation.
"Multibabykino" is another unique and successful initiative targeted to parents on maternity leave providing a specially rearranged infrastructure to suit the needs of infants giving at the same time their parents the chance to enjoy a film. Taking into account the fast growing video gaming market, Multikino launched the "Screen games" project, consisting of a series of video game tournaments combined with the promotion of the latest games and other computer industry products.
In August 2007, Multikino opened Poland's most impressive cinema in Warsaw. Located in a shopping center, Multikino Zlote Tarasy has 8 top modern auditoriums one of which, the Premiere Hall, accommodates 777 viewers and is equipped with the world's top class digital projector "Christie", the acclaimed Martin Audio sound system and features Europe's largest digital projection screen measuring around 300m2 ranking it as the third largest digital cinema screen worldwide. In November 2007 Multikino introduced the World's latest technology - Dolby 3D Digital Cinema.
And since March 2009, Multikino shows high-definition transmissions and re-transmissions of the world's most popular operas. The best currently available sound quality is provided by Dolby Digital system.